In the world of major U.S. holidays, January 24th has never ranked very high on the list.
We aim to change that.
January 24th is National Beer Can Appreciation Day, a day for which all beer drinkers and craft masters should be endlessly grateful.
What would life be like without that shiny, silvery, compact cylinder of deliciousness? How else would we fill our coolers for camping? Nobody wants to take a growler on a backpacking trip. And bringing a six-pack of kegs to a dinner party seems like a slightly unreasonable contribution.
So to celebrate this great invention, we’re holding a contest. Appreciate your favorite beer can, win Root Shoot schwag. And have a little fun in the process.
Here’s the skinny:
WHAT: Beer Can Appreciation Day Contest
WHEN: Submission accepted through January 23rd, 2022
HOW TO PLAY: Take a picture of you “appreciating” your favorite craft beer can and email it to us at team@rootshootmalting.com. Beer cans MUST be craft beer, and cans that include beer made with Root Shoot malts may earn up to a bazillion extra points in judging.
Submissions will be accepted through January 23rd. On January 24th the top five photos will be posted for a public vote. The winner will be notified on January 25th.
WHAT YOU WIN: A Root Shoot schwag item of your choice (t-shirt or hat,) a four-pack of beer from City Star Brewing, our undying respect, and bragging rights to the first official Beer Can Appreciation Day Contest.
DISCLAIMERS: All photo submissions are subject to being posted on our social media sites. By sending us a photo, you are agreeing to allow us to use it as part of this contest.
Rules, dates, and deadlines are subject to change. Shenanigans are probable. We will be conducting record-keeping and photo-judging while “appreciating” beer cans of our own so mistakes and uncontrollable giggles are almost guaranteed.